Author: Ellie Fairchild

How To Group Audiences for CBO Campaigns

It won’t come as a shock to many of you that Facebook has now made Campaign Budget Optimisation NOT compulsory. As a result, we are now looking at CBO through

Copy and Creative Tips for Social Ads

As a follow to our recent ‘Facebook Ads in 2020’ Webinar, I thought I’d share my top tips on copy and creative for social advertising and what I’ve seen working

Updated Thoughts On CBO

So, Facebook has again announced the mandatory launch of Campaign Budget Optimisation which is due to land on our screens in Feb 2020. Since the last launch date of CBO

Well-Being in the Workplace

After attending BrightonSEO last week, the main and most important thing I took away from the day was how to look after my health and wellbeing within the workplace. The

Getting To Know Pinterest Ads

Starting Pinterest as someone who is very familiar with Facebook, you’ll recognise a lot in the platform, however, there are a few differences to be aware of. Having made the

Jon Loomer Power Hitters Elite Review

Master of all things Facebook Ad’s, Jon Loomer, has a training package available for those wanting to gain knowledge within the world of FB. As a full member of Power