Paid Social

We run paid social campaigns that drive genuine business results.

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Platforms we work on

Our Approach

ROI Driven Paid Social

One of the most exciting and dynamic marketing opportunities out there. Get the balance of technical and creative right and the returns can be immense.

We work with a collection of B2B and B2C brands on platforms including Facebook, Instagram, LinkedIn, Pinterest and TikTok. All of whom are working with us to increase revenue and to grow their business. 

Working with us gets you access to a standalone paid social team that spends all day every day in the platforms. A team that knows the nuances and keeps 100% on top of industry trends.

We play the long game, with an approach based on experimentation and testing as much as we possibly can to find exactly what works for your business. 

22% YOY

increase in ROAS

Paid Social Agency

Increase in ROAS and spend for one of our retail clients

Paid Social Services we offer

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Account Audits

Account Builds

Fully Managed Services

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Some of our clients

Overdrive’s approach is well organised, data-driven and collaborative.

Day-to-day, they are able to support us with any creative and copy needs, be very reactive and identify new audiences to target and test.

Lucy Hirom, Head of Digital Marketing
Liberty Retail Ltd

Overdrive helped us set up and grow our Facebook Ads account to become a tried & trusted way to convert new customers.

The team are all incredibly knowledgeable about their field.

Patrick Hayes, Growth Marketing Manager
History Hit TV

With only a small internal team, we were keen to find an agency to help us fully utilise new opportunities in Paid Search and Paid Social.

Overdrive have essentially become an extension of our team.

Colin Hall, Ecommerce Manager
Iconic London

How we work

Your Brief

  • Are your ambitions realistic?
  • Is anything missing?
  • Is the approach viable?

Your Product

  • Buying your product
  • Testing your service
  • Speaking to customers

Your Team

  • Getting to know your team
  • Regular communication
  • Fun times – drinks and food

Your Data

  • What can we review?
  • What trends can we follow?
  • Does the data validate your goals?

Senior Paid Social Account Manager

Abi Carey

More often than not we take over an account that is in a state of disarray, where results are cloudy and clients don’t have an understanding of their account.

Being able to take over an account and transform it into something where results are tangible, trackable and easily understood by clients is one of the most satisfying parts of our work at Overdrive Digital.

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