As the new decade starts, many advertisers will be reviewing and rethinking plans on how to develop strategies to continue growing their success on Facebook. At the same time, many

Black Friday is creeping up on us (for some it’s already begun). Whether you love it or hate it, it is big business for e-commerce brands across the world. A

If I think back to when I first started working with Facebook Ads, there was so much advice (both good and bad) online, that it was hard to know where