Last month we ran a webinar which explored the different trends we have been observing across paid search and paid social. We came across some interesting findings in the world of

Are you ever scrolling through Instagram or browsing Google when an ad pops up – marketing the same or a similar product/service you were looking at on a site? You’ve

You might be reading this title and think: what on earth is a SKAG? It sounds like a name you would call someone who is obnoxiously irritating –  SKAG is