Do you struggle to pre-empt problems or quickly diagnose issues when running Facebook Ads?
Sadly, the Facebook Ads Manager UI makes it tricky to get a high-level view on certain metrics over time. This in turn makes life difficult, because quite often a specific answer to a performance related question is exactly what you need in order to make a decision on what to optimise next.
To get round this challenge, at Overdrive Digital we’ve found huge benefits in building out our own automated reports. This sounds complicated, but using a few simple and very cost effective tools it’s incredibly easy to do so.
This webinar is going to walk you through the reports we use to manage our client accounts, and show you how you can build your own.
If you’re struggling to keep track of performance and make informed decisions with your campaigns, this webinar is one for you!
Who is this session for:
- Anyone actively managing Facebook Ad campaigns
- B2B or B2C marketers
- Anyone looking to make large time savings in their day to day work!
What we’ll cover:
- Why build your own reports
- How to track media metrics over time (CTR, CPM etc)
- How to build automated budget trackers
- How to gain further important insights from Google Analytics
- Tools you can use to get started