EP139 – Hitting a Home Run in Paid Media, with Jon Loomer

Author Sarah Hailwood 2 min read time

Welcome back to the Marketing Freaks Podcast. This week, we’re joined by none other than the OG of Facebook Ads, Jon Loomer!

In this episode we explore the incredible career of Jon Loomer, self proclaimed Facebook Ads nerd. Jon has built an incredible reputation within the Paid Media industry and founded The Power Hitters Club, an online community for advanced Paid Media practitioners to connect and share knowledge. 

We will delve into the evolution of Jon’s career, from how he went from a baseball loving philosophy major, to one of the key voices in Paid Media. By the end of this discussion, our audience should gain valuable insights on the importance of personal branding, leveraging your community and sharing your voice. As well as tips on content creation, growing a community and becoming one of the most influential “accidental marketers”.


Key Takeaways:

  • The Importance of Personal Branding: Gain insights into how Jon built his personal brand and why it’s crucial for professionals, especially in the marketing industry.
  • Community Building: Learn the story behind the founding of The Power Hitters Club and how fostering a community of like-minded professionals can lead to knowledge sharing and career growth.
  • Content Creation Strategies: Find out Jon’s approach to creating regular, impactful content, and how this can support anyone looking to establish authority in Paid Media.
  • Overcoming Challenges: Learn about the challenges Jon faced in his career, especially when launching his first product, and how he overcame them to grow his personal brand & business.
  • Work-Life Balance: Insights into how Jon maintains a balance between being a prominent industry voice and his family life.
  • Future of Meta Ads: Gain insight into Jon’s perspective on where Meta Ads are heading in the current year.