It sounds so simple but getting your budget distribution right and making sure you’re spending correctly is vital.
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In this episode, I sit down with Abi for a chat in the sunshine and talk about how to manage spend and the importance of having one primary goal to focus on.
One of the biggest issues we see in accounts is a lack of clarity and focus on goals which always leads to inefficiencies in spend.
In many accounts there is a requirement to chase secondary goals, however having prioritisation on your objectives keeps things clear and enables informed decisions around spend and optimisation decisions.
Take a listen to this episode to get an insight on our thought process. All recorded outside in the blazing sunshine at a safe social distance!
What this episode covers:
- Our new name
- How to review budget distribution
- Tools to monitor spend and help with decisions
- The importance of prioritising your goals