ROI DRIVEN PAID SOCIAL CAMPAIGNS

We run paid social campaigns on Facebook and Instagram that drive genuine business results. We’re so confident in our ability that we charge you based on performance.

 

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PAID SOCIAL – OUR APPROACH

When done right, advertising on social platforms such as Facebook and Instagram presents advertisers with an excellent opportunity to drive additional revenue.

As with all our services, we start with a familiarisation session to ensure we fully understand what you are looking to achieve via your paid social campaigns. Be that direct sales, lead generation or awareness, we want to be 100% aligned with your objectives.

We then execute a bespoke plan covering activities such as audience and ad testing, funnel structures and more. At all times, we focus on what parts of our campaigns are driving the most efficient performance and iterate continuously.

Our expert team understands what account structures, targeting and ad formats typically drive the best results. By working with us you can avoid costly mistakes and drive improved performance right from the start.

Paid social services we offer:

-Account audits

-Account builds

-Fully managed services

Facebook Lead Gen Campaigns
Increase in lead volume for one of our Facebook Ad clients following implementation of our plan

 

WHAT OUR CLIENTS SAY

“Overdrive helped us deliver a thoughtful, customer-centric strategy for our Facebook and Instagram marketing programme. Overdrive’s approach is well organised, data-driven and collaborative.”

Lucy Hirom, Head of Digital Marketing, Liberty Retail Ltd

HOW WE WORK

Depending on whether your goal is ROI or visibility, we believe in structuring account campaigns that give you the maximum chance of accomplishing your goals.

Rather than taking a check-box approach, we love getting to understand your business and suggesting the best campaign structures for you. Full reporting (typically weekly and monthly) is included with all retained services, the specifics of which depend on what you feel you need as a business.

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